Experts encourage students to conduct their own market research. The Experts role here is to help guide the students develop and plan their research strategy.
These sessions focus on the technical applications of idea generation and the choice of platforms available.
Students, together with the Expert, work on the user experience side of their application. During the session, the expert must provide information on application development, scripts, graphics, diagrams etc.
Students choose a business model that best fits the idea and design of their application. Experts will guide the students on the specifics of their business model targets..